Fall Back! Time to Stock Winter Items
Kathryn Barnack • November 2016
Daylight Saving Time is right around the corner. Is your c-store ready for longer nights and colder weather?
“We always stock the standard stuff for winter,” says Doug Krachey, owner of Krachey’s BP in Prairie du Chien, WI, a C-Buying member. “Things like sidewalk salt, additives, and snow brushes.”
And while setting up your seasonal stock, consider how winter products can turn into impulse buys. A study by CreditCards.com revealed that 84% of consumers make impulse buys.
This year, there are two, “trend-forward” seasonal items you should be stocking: “tech gloves” (winter gloves that can be used with smartphone touch-screens) and long-wrapped scarves.
Retail experts also advise not to overlook quirky items. Putting some surprises on the front counter—such as seasonal candy, colorful key chains, or decorative smartphone cases—creates a fun environment.
For practical tips on seasonal sales,
check out MyCsquare’s Retail Video Tips!
